Sublima Jewelry
SUBLIMA is a sustainable New York–based jewelry brand rooted in celebrating Asian heritage and culture. I work closely with the founder to position the brand within its niche and optimize its Instagram strategy through trend-led content and ongoing performance analysis.
— ROLE
Social Media Management | Content Calendar | Copywriting | Graphic Design | Brand Positioning | Trend Forecaster | Content Creator | Analytics Report
— ACCOUNT
I provide monthly analytics, refine strategy based on post-level insights, and create lifestyle-focused product photography and visual content for social media, paid ads, and the website. Aligning with the values of customers who appreciate cultural storytelling, tradition, and handmade craftsmanship.
Doubled Instagram engagement from 3% to 6% within one month and grew the account from 2K to 15K followers through a curated, organic content calendar, maintaining a sustained 2.5% month-over-month growth rate.
